a la Carte - a la Chef
a la Design
Your spoonful of design!
a la Carte - a la Design
Let us think up a great recipe for your Business!
Do you wish to start your own restaurant or a line of homemade sweets?
You need a logo redesign or a new flyer?
Have you decided to start a new Instagram profile and you need advice, design or a specialized add?
Or you are just one Menu or business card away of having a complete visual identity?
In any case right here you can find a perfect spice for your design…
a la Chef - a la Design
A selection of those special design projects with a perfect spoonful of a la Design!
"You learn a lot about someone when you share a meal together."
— Anthony Bourdain
A la Zvjezdana - A la Design
Who am I? Zvjezdana (Dana) Vukić?
Well A la Design is really me, energetic, positive, cheerful and fully committed! I have surrounded myself with a lot of roles in my life, and the biggest one is the role of Mother of wonderful twin boys - Ivor and Jan.
Close second is this job / life path in which I have combined my two great passions - graphic design and cooking - another beautiful and demanding set of twins.
I was born and raised in Pula, and after high school moved to Zagreb where I graduated from the University of Graphic arts. I chose that school because I really liked and enjoyed designing but there was always something missing. After graduating I worked as an apprentice, then in corporate marketing and event planning after which I finally got a job at a well renowned graphic studio Sonda. There I really got to know and breathed in graphic design, but still a part of me was left unfulfilled and dissatisfied.
So finally in 2015.g. I got bold and changed my business world from the grounds up! I went to evening school to become a professional chef, and simultaneously applied to Masterchef Croatia!
Now wasn't that an experience and then some! It really launched me into a whole different world and mindset. In May 2015 with a fresh Chef Diploma in my hand and a mini Celebrity status in Croatia I got my first seasonal job in the professional kitchen of a hotel restaurant.
Afterwards for the next years I changed restaurants so to gain as much experience as I could, and so now after all that I can say that I really got to know and taste a whole range of restaurant and food life:
Assistant and Head chef in a la carte restaurant
Assistant chef, pastry chef, chef de partie in hotel restaurant
Developing, testing and defining recipes
Project managing - opening a sweet shop / bistro restaurant
Oh and if you are asking yourself why I’m not doing that on my own - starting a restaurant or writing a cookbook - well the answer is simple - my family and my two little boys!
After considering a lot of what to do in my life and what my next step should be, I decided that what I want for my life - work balance is to be immersed in the food business through my graphic design and consultancy work.
Because of all that and the fact that cooking and food in general are my greatest passion:
My mission is to help small food businesses and individuals create, develop, design and organize their food dreams.
I hope to work with individuals, groups and also small business owners to help them with their projects.
my Services
Specially designed service packages that best answer the challenges that present and future professionals have in food hospitality industry. All tailored to your needs!
Examples:
Grand STARTUP package
1h live Introduction and planning call
Visual identity - logo, brand design
Branding
Social networks (Facebook & Instagram) - design, marketing and organization
Consultations over the organization of the actual kitchen space
Consultations regarding the interior design
Consultations regarding the Menu
Consultations regarding the specifications and testing of the recipes
Consultations, monitoring and Idea Brainstorming on all aspects of the process
CookBOOK Package
1h live Introduction and planning call
Consultations regarding the specifications and testing of the recipes
Design and text layout of the book
Print preparation and communication with the printers office
Branding
Social networks (Facebook & Instagram) - design, marketing and organization
Consultations, monitoring and Idea Brainstorming on all aspects of the process
ReDESIGN Package
1h live Introduction and planning call
Visual identity - redesign
reBranding
Social networks (Facebook & Instagram) - design, marketing and organization
Consultations, monitoring and Idea Brainstorming on all aspects of the process
Printed graphic materials and services
Visual identity: 500 - 800 EUR
Small graphic materials (business cards, posters, flyers) : 50 - 200 EUR
Menu design: 50 - 200 EUR
Illustrations: 50 - 300 EUR
Brochure design and print layout: 200 - 800 EUR
Magazine design and print layout: 500 - 1500 EUR
Cookbook design and print layout: 700 - 1500 EUR
Packaging design: 200 - 800 EUR
Online graphic materials, services & consultations
Design, layout and organization of e books: 200 - 600 EUR
Design, layout of infographics or online documents: 80 - 200 EUR
Design of online adds : 50 - 100 EUR
Design, layout of presentations: 50 - 300 EUR
Social networks (Facebook & Instagram) - design and layout: 50 - 200 EUR
Instagram Carousel Design : 70 - 120 EUR
Personal designer (up to 3h/week): 330 EUR per month
Personal designer (up to 8h/week): 500 EUR per month
Online meeting - consultations regarding design, application to social networks, brand, etc.: 50 EUR per hour
Branding - consultations and defining your brand strategy.: 80 - 200 EUR
Consultations regarding the Menu: 100 - 500 EUR
Consultations regarding the specifications and testing of the recipes: 200 - 1000 EUR
a la Hello
Do you have any questions or need some help,
contact me so we can spice up your design together!
a la Design - your spoonful of Design!
Zvjezdana Vukić
zvjezdana@aladizajn.com
+385 98 9076499
Rovinj, Istra
Hrvatska